![]() ![]() ![]() ![]() With print books, color images and plates drive up printing cost, rendering the book a financial burden rather than a moneymaker. Fortunately, unlike ebook covers the visual aid options within an ebook are virtually unlimited. Images Inside Your EbookĪs with ebook covers, the world of images inside your ebook is significantly different than print books. The cover of your ebook can live or die based on the text you use and this makes it essential you get the balance between illustrations and text right. Typography is an extremely important part of a well-made ebook. The book would better target its readership with simpler images that are placed for context as a symbol of the topic and not as the central image, or without an image altogether. Let’s take the example of the psychoanalysis of villains. We’ve been going on and on about images, but sometimes you don’t need an image on the cover of your book. ![]() Worthy Marketing Group’s founder, says that this is because “blue is known to be a color that represents business, trustworthiness, and calm.” You can use a color scheme generator, like, to help you find the right scheme for your ebook. For example, business books tend to be blue. There may be different shades that are used by your industry or niche. The colors you select for your ebook images and illustrations influence the mood of your readers. If you’re certain you’ve selected the right image, consider changing the color scheme or font. It needs to work in harmony with both your background and the typeface you use. Your cover image is one of the main features of your ebook but it’s not the only one. Harmonize all the elements: image, background, and typeface. For more examples, see 15 Ebook Covers: Success and Failure in the Kindle Store.Ĥ. Before you commit to an image, test the image at 60 x 90 pixels the size that appears in Kindle searches. What started as a mesmerizing elaborate image turns into a vague blur. Some images may be so intricate that reducing the size of the image exponentially reduces its value. My recommendation is to research your readership and establish how they want you to communicate the message of your ebook with them –what matters is what your readers want. You will need to study the market well, before taking a risk. There may be times when breaking with conventions will attract more readers. Thrill-seeking fans will be gravely disappointed when they open the book to find it full of research and statistics without any blood spilt. If a university professor writes an analysis of villains in the past year’s movies, then decides to have a gory cover to attract the eye of potential readers, he will attract the wrong readers. Spend some time trawling through the major ebook marketplaces and note the cover image conventions used by the bestsellers in your genre. I recommend you look at the norms for the genre of your ebook. If you want to maximize the sales potential for your book, you must review whether it follows your genre conventions-failing to follow the genre conventions for your book may cause potential readers to dismiss your book as a book of another genre. Pick images or illustrations that tell your target reader “Buy Me.” Our minds process visuals 60,000 times faster than text. The cover of your ebook will directly affect how many copies you sell. It’s an age-old cliché that we shouldn’t judge a book by its cover, but the reality is this is exactly what you and your readers do. Select a cover image that has an immediate impact. You’ll find more limitations with the ebook cover, yet limitless possibilities within your ebook. Selecting images for an ebook means following a completely different set of rules and guidelines than for print books. Here are a collection of tips to make your cover art and internal images sell your ebook. Although it may seem intuitive for cover images, it’s also true for the images and diagrams you select inside your ebook. Seasoned publishers will tell you that the images you select can go further for you in sales, than the nitpicky selection of words and phrases. As the author of your book, you probably feel that the words you select are the key to expressing concepts and feelings and also define the quality and sales potential of your ebook. ![]()
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